Imagine a truly irritation-free natural deodorant experience.

Natural deodorant redefined. Backed by our Irritation-Free Guarantee™

Imagine a truly irritation-free natural deodorant experience.

Natural deodorant redefined. Backed by our Irritation-Free Guarantee™

Free shipping on orders £40

Over 20,000 Happy Customers

Back by our Irritation-Free Guarantee™

Free shipping on orders £40

Over 20,000 Happy Customers

Back by our Irritation-free Guarantee™

Why you'll love Rubb
Natural deodorant backed by our Irritation-Free Guarantee™ 
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Rubb made simple with our bundles

Not sure where to start? We've put together our most popular bundle sizes to make it easy for you choose. 

Choose one of our bundles

Not sure where to start? We've put together our most popular bundle sizes to make it easy for you choose.
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The Starting Point

£17

Perfect for first-time Rubb users! Get everything you need to start fresh with a Forever Case and your chose of Refill Capsule. 
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The Double Take

£21

Enjoy Rubb without the worry! With two refills in this pack, you’ll always have a backup ready to go. Running out will be a thing of the past.
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The Handy Trio

£31 £27

Sweet mint and zesty citrus: it’s a match made in heaven. Give your pitts a fresh cool zing with this one.

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The Family Kit

£48 £41

Save 15% with The Family Kit! 2 Forever Cases and 4 Refill Capsules, so everyone in the family stays fresh and stocked up for longer.
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I do not smell at all! Plus I don't get any redness, any irritation or any itching under my armpits. It's such a good product

Scroll to view more fragrances →

Sorrento Lemon & Citron

White Grapefruit & Pomelo

Black Pepper & Bergamot

Forest Mint & Citrus

Fragrance Free

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Sorrento Lemon & Citron

Awaken your senses with our Sorrento Lemon & Citron blend, where bright lemon meets zesty citron for a fresh and uplifting experience. The subtle citrus notes are crisp and energising. This fragrance revitalises your mood and boosts your confidence, making it the perfect way to start your day with a burst of refreshing energy. 

Backed by our Irritation-Free Guarantee™, Rubb provides 24-hour protection that’s gentle on all skin types, yet tough on odour, so you stay fresh throughout the day. 

The Refill Capsule is made from 100% recycled plastic that would have otherwise gone to landfill and is fully recyclable in UK household recycling. Designed for use with your Forever Case, this refill ensures a sustainable deodorant routine that’s good for you and the planet.
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White Grapefruit & Pomelo

Brighten your day with the zesty freshness of White Grapefruit & Pomelo. This fragrance blends the sharp citrus of grapefruit with the sweet, juicy notes of pomelo to create a subtle uplifting and invigorating scent. It delivers a burst of fruity energy.

Backed by our Irritation-Free Guarantee™, Rubb offers 24-hour protection that’s gentle on all skin types but tough on odour, ensuring you stay fresh and comfortable. 

The Refill Capsule is made from 100% recycled plastic that would have otherwise gone to landfill and is fully recyclable in UK household recycling. Designed for use with your Forever Case, this refill ensures a sustainable deodorant routine that’s good for you and the planet.
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Black Pepper & Bergamot

Feel the boldness of Black Pepper & Bergamot, a unique blend that combines spicy warmth with earthy freshness. The pepper’s sharp, invigorating kick is balanced by the calming, citrusy scent of bergamot, creating a fragrance that feels both energising and grounding.

Backed by our Irritation-Free Guarantee™, Rubb delivers 24-hour protection that’s gentle on all skin types but powerful against odour. 

The Refill Capsule is made from 100% recycled plastic that would have otherwise gone to landfill and is fully recyclable in UK household recycling. Designed for use with your Forever Case, this refill offers a sustainable deodorant solution that benefits both you and the planet.
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Forest Mint & Citrus

Refresh your senses with Forest Mint & Citrus, a cooling blend of sweet mint and zesty citrus. The crisp, minty freshness pairs perfectly with bright citrus notes, creating a scent that’s as invigorating as a walk through a cool, forest breeze. This fragrance leaves you feeling revitalised and energised, perfect for staying cool and confident throughout the day. 

Backed by our Irritation-Free Guarantee™, Rubb provides 24-hour protection that’s gentle on all skin types but tough on odour. 

The Refill Capsule is made from 100% recycled plastic that would have otherwise gone to landfill and is fully recyclable in UK household recycling. Designed for use with your Forever Case, this refill offers a sustainable way to keep fresh, day after day.
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Fragrance Free

For those who prefer simplicity, our Fragrance Free option offers powerful 24-hour protection without any added scent. 

Backed by our Irritation-Free Guarantee™, Rubb is designed to be gentle on all skin types, safe for kids 6yrs+, and tough on odour, so you stay fresh and confident throughout the day. 

The Refill Capsule is made from 100% recycled plastic that would have otherwise gone to landfill and is fully recyclable in UK household recycling. Designed for use with your Forever Case, this refill ensures a sustainable deodorant routine you can feel good about.

Testimonials

We've already had some amazing feedback from our Happy Customers.
So far everybody has loved it and so will you. 
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Better than Pitt Balm

"I used Pitt Balm for around 4 years. Rubb is such an improvement. After 10 months of testing i'm sold. Smells great and zero itch. "
Jason Fixstone
Testing for 10 months
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I was skeptical

"I was skeptical about the irritation-free claims. Every other natural deodorant irritated me. This has been great so far. No issues at all."
Charlotte Weston, London
Testing for 7 months
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No irritation. 

“It has kept me smelling great, and I really put it through its paces in some hot weather. No irritation yet either. An amazing product."
Julie Berdridge, Thailand
Testing for 5 months
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Love this stuff!

"Love this stuff - it’s natural, effective and it smells nice. I’ll definitely buy this when it’s released, thank you for having me in the group”
Aaron McDermott, Manchester
Testing for 3 months
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No itchy armpits - win!

”Better than what I was using before. The Thailand heat is unforgiving but Rubb kept me dry and fresh all day! Also no itchy armpits - win!" 
Ryan Marsh, Thailand
Testing for 12 months
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My daughter loved it.

”I thought it was great. My 11yr old daughter also loved it. I sweat heaps and no issues with Rubb at all. I'll deffo buy if they come to Thailand. " 
May Marsh, Thailand
Testing for 12 months
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